The best of the apps to enjoy off track betting come from these three sites: FanDuel Racing. Cerca lavori. Top down planning - operation. In this report, we’ll break down six important merchandising trends that draw from traditional approaches but incorporate modern digital tools to better serve customers. On-site. OTB Over the bars. OTB, purchase order, and stock ledger data are extracted from RMS. Merchandise or product is the most basic component of merchandising planning. Job posted 1 day ago - Bottega Veneta is hiring now for a Full-Time BOTTEGA VENETA Planning Manager in New York, NY. 1. rajnish kumar •. Buying & Merchandising Retail KPIs Retail Financials Managing Performance. This background job is composed of two-step processing. When followed correctly, an OTB plan increases margins, profits,. Records are array fetched from DISC_OTB_APPLY table, processed. Cafe, Pittsburgh, Locations. 2. TVG. Fashion Merchandising - Forecasting 14/2/ Introduction to forecasting and setting merchandise budgets Stock planning processes OTB Definition of forecasting Seasonal forecasting and 6-month plan Top, down, bottom up explanation As your buyers begin to buy products with their allocated budget, the unspent dollars are known as their open-to-buy. The pricing strategy of your products and how it affects customers. This is a complete guide to the OTB (Open-to-Buy) concept in retail. 14. the simulataneous management of price, shelf space merchandising strategy, promotional efforts, and other elements of the retail mix within the merchandise category based on the firms goals, the. The next step is to calculate your OTB using a simple formula: OTB = Planned ending inventory - Projected ending inventory + Planned sales. EN . Retail Buying Plan Template. Their main duties include submitting warehouse inventory reports, clearing any unwanted products from displays and monitoring the sales performances of products. March 10, 2023. Merchandising is the promotion of goods and/or services that are available for retail sale . Visual merchandisers also analyze all of the behind-the-scenes data that proves what is effective and. Direct deposit payments issued may be. He is a. One of the best ways to do is to manage the inventory of the business, where maximum cash of the retailers is invested. Retail merchandising is subtle. An OTB is implemented to regain an executable baseline for performance measurement; there is no change to the contract requirements or scheduleGet Started. As a member of the Retek 11 family, RMS provides the many benefits of enterprise application integration (EAI). In-season adjusting: Inventory Management. Dari apa itu merchandise hingga contoh merchandising akan dibahas di sini. Deliver the planned sales and profitability of your department by managing and optimising the categories through effective planning and trading. Planning budgets and presenting sales. the analysis, planning, acquisition, handling, and control of the merchandise investments of a retail operation. 1. Berikut. Caractéristiques du merchandising. 4 The two key elements in the merchandise planning process are the. Under the direction of Matthieu Blazy creativity lies at the heart of all that we do. Keeps a fresh flow of new merchandise coming into the store through season which keeps the customer interested. $25 for the time you lived in a designated college, university or private school residence in 2022. It will have a threading assignment and a business logic processing. Based on the above calculations, you determine that your OTB at retail is $16,000. Thread assignment program will filter eligible records from open-to-buy (OTB) table based on calculated End-of-Week purge date as derived from the current date. Term. Thread assignment program will filter eligible records from open-to-buy (OTB) table based on calculated End-of-Week purge date as derived from the current date. Depending on the approach, all or a portion of the OTB is incorporated into the PMB. It’s art + science. Chapter 7 : Planning MerchandiseThe meaning of MERCHANDISE is the commodities or goods that are bought and sold in business : wares. 12. The definition of this level can differ based on the needs of your company, but is commonly used for grouping broader categories of product within the organization. MMU$. 2. Merchandise planning is a method of selecting, managing, purchasing, displaying, and pricing the products in a manner that brings in maximum returns on investment, value addition to the brand name by satisfying the consumer needs while avoiding the creation of excess inventory. g 2 years) without. My goals are to develop business, brand awareness and revenue in order to. Generic class containing image metadata used in OTB. Contribute to the definition of the merchandising and wholesale strategies (in the different markets) with the VP of Merchandising and VP of Wholesale, in line with the brand targets (both long and short term). Pre-season planning: Trend Forecasting. OTB. Mengutip Indeed, perbedaan masing-masing jenis merchandising ini biasanya mempertimbangkan beberapa faktor, seperti stok produk, organisasi, harga, dan tampilan (display). Merchandising is any practice which contributes to the sale of products to a retail consumer. Note: Multiply that number by the initial markup to reach the OTB at. Oracle Retail Merchandising Batch Schedule. Retail Price – Cost of Goods = Markup. A wide variety of applications are available: from ortho-rectification or pansharpening, all the way to. OTB has the meaning assigned to such term in the preamble. Retailers use more cross-sells and bundles. RETAIL MERCHANDISING 2. Merchandising includes the determination of quantities, setting prices for goods and services, creating. Below is a break down of the basic math formulas retailers should know in order to run their business’ effectively. With in-season, your. OTB. department managers work on the. What is OTB meaning in Bicycle? 2 meanings of OTB abbreviation related to Bicycle: Vote. products connected with a popular film, singer, event, etc. An OTB report is updated on a weekly basis, usually on Mondays, when sales data from the last week is populated. Fashion Merchandising Lecture 10/03/ Setting Merchandise Budgets Introduction to monthly OTB planning Introduction to WSSI Introduction to weekly OTB planning at line level Definition of weeks cover & stock phasing Long stock and short stock – Merchandisers actions Calculate your OTB. An OTB planning process supported by intelligent open-to-buy software allows the retailer to stock the right amount of merchandise at the right time. 2. retail merchandising, fulfillment, marketing, technology, and operations. Term. 1. PBJ Pumps,. OTB can't be determined unless the amount of stock on hand is known. OTB is a planning tool for any retailer. Open to Buy (OTB): The Complete Guide. Cross-merchandising is an opportunity that continues to dominate brick-and-mortar stores as well as eCommerce. Initiate and develop actionable analysis to recap business by. Definition. Therefore, your merchandising begins at the entry gate of your store. Most common OTB abbreviation full forms updated in November 2023 Allocation. Download the retail buying plan excel template and learn how to calculating the OTB budget for your retail or e-commerce business. The concept of merchandising is based on presenting products at the right time, at the right place, in the right quantity and at the right price to maximize sales. In the simplest terms, open-to-buy (OTB) is a financial budget for merchandise buyers. Unit 6 • • • • • • • Stock Turnover Lead Time Safety stock Capital Turnover GMROI OTB Six month merchandising plan Stockfashion merchandising lecture setting merchandise budgets introduction to monthly otb planning introduction to wssi introduction to weekly otb planning at linePart of a merchandiser's role is to create and assemble visually distinct and compelling sales displays for products on a store's sales floor. While we pursued our strategic development plan, we also achieved the right level of flexibility to react fast and effectively to the challenges thrown up by the market and the economy. A veces se conoce en español simplemente como comercialización. g. analog you would've established the mere fact that you - stayed in or went. which of these is an example of auditory imagery quizlet; who wrote lover on eddie's cast; what are the famous japanese culture in japan? where can i find a baby name?Responsible at Global level for: •Open to Buy/ Open to Assort:-Buying Budget definition and negotiation agreement at Yearly/Seasonal horizon, with Top Clients in Retail/Wholesale market (Global), to achieve and exceed Sales target by Channel/Country while ensuring Brand integrity and sustainable long-term partnership objectives, in line with Corporate. In this section, you will learn about the important components of merchandising planning. It can be used in retail as a method of fulfilling stock not held in store to the customer from a warehouse. Redistribution of a budget bucket budget after an OTB check on a purchasing document with a negative result. Born in Vicenza the house is rooted in Italian culture yet maintains a truly global outlook. After the buyer completes the Pre-Plan Stage, including the environmental scan of both the business and the domestic and global environments, and the Information Gathering Stage of analyzing numerical data from the previous year, same season, the buyer is prepared to. rajnish kumar •. 1. OTB is a purchasing plan based off your current inventory levels, projected sales, discounts and pre-determined time period. After the buyer completes the Pre-Plan Stage, including the environmental scan of both the business and the domestic and global environments, and the Information Gathering Stage of analyzing numerical data from the previous year, same season, the buyer is prepared to. What is Merchandising • Merchandising consists of the activities involved in acquiring particular goods and services and making them available at the places, times, prices and quantities that enable a retailer to reach its goals. Retail Management Workshop 29. Most common OTB abbreviation full forms updated in November 2023. Milano, Lombardia, Italia. Merchandising involves working closely with in-store teams, manufacturers, advertising agencies, marketing departments, and management. Retail Buying Plan Template Components. $1,360 if you are 65 or older. At larger stores, the manager might be able to order more variations of products, so customers can ask for certain products in their preferred size and color. 1551, dated April 20, 1994 and published in the Recipient’s Official Gazette on April 24, 1994. A merchandiser is employed by a supplier, manufacturer, or retail company to ensure that a store's inventory is well stocked and maintained. Definition and Guide. 1. It gives you a clear budget to spend on purchase orders for new products, resulting in increased revenues and margins. goods that are bought and sold: 2. Pasti banyak yang belum mengetahui dampak dari strategi merchandising ini. : to make the public aware of (a product being offered for sale) by using advertising and other methods. The visual merchandising can be defined as the art of displaying goods and services in a store and decorate stores to grab the attention of customers and to lure them into spending their money in the store. 1) Product. All Definitions of OTB As mentioned above, you will see all meanings of OTB in the following table. Definition, Benefits & Cost (+ Video Guide) Merchandising includes all the non-verbal tactics retailers use for presenting and promoting their goods in-store. Records are array fetched from DISC_OTB_APPLY table, processed. Tujuan utama merchandising adalah untuk menyediakan barang di toko, pada jumlah, waktu dan harga yang sesuai untuk mencapai sasaran perusahaan. This is a complete guide to the OTB (Open-to-Buy) concept in retail. Retail Buying and Merchandising. Grofers sell yogurt. Consider the following job titles in your job search in the merchandising career path: 1. What is OTB meaning in Banking? 1 meaning of OTB abbreviation related to Banking: 1. "Stand on the curb and wait for the bus. pptx from MGT MISC at Florida Institute of Technology. When this occurs (in the batch program orddscnt. Looking for the definition of OTB? Find out what is the full meaning of OTB on Abbreviations. Rather, the colors, sounds, smells, temperature, and the way the merchandise feels combine to deliver an experience to the customer psyche that they may not even realize. It will have a threading assignment and a business logic processing. In a retail store, the meaning of merchandising is the varieties of products available in-store for selling purpose and their display that attracts the attention of customers and lure them into buying those products. In my career path,. | Meaning, pronunciation, translations and examplesMerchandising supports holding OTB at the subclass/week level and can support splitting this budget into three types of orders - Non-Basic (N/B), Buyer Basic (BRB) and Auto Basic (ARB) orders. Create seasonal, monthly and weekly plans and forecasts for sales, inventory, markdowns and gross margin. Retail merchandising covers everything from how you visually arrange your merchandise to the traffic patterns in your store, how you display items to promote add-on sales, to signage, and for apparel retailers - the power of the fitting room. P) inventory of. COGS = (Beginning inventory + Purchased inventory value) – Merchandise inventory value. This is a complete guide to the OTB (Open-to-Buy) concept in retail. . Merchandising Manager Resume Examples & Samples. Retail merchandising. Therefore, the retailer has $50,750 OTB at retail. Definition: Tax Collection and Remittance Policy. goods that are bought and sold: 2. Open-to-buy (OTB) will can inventory betriebswirtschaft scheme for retail businesses. to encourage the sale of goods by advertising them or by…. merchandise requirements. Open-to-buy definition: a financial budget for retail merchandise planners. For more information and articles, see the Business Resource channel and the Finance channel. Sell-through rate (STR) is an essential meas of monthly sales against a given target. Open-To-Buy. The project involves the creation of the store from the branding (defining the name, mission, values, philosophy, etc. Merchandise yang akan dijual penting untuk dipilih dengan benar. Over Target Baseline (OTB) Definition. Who uses an open to buy plan: OTB is used by all types or retailers, big and small! OTB plans can be. In short, it shows the current confirmed occupancy and revenue for the future. Most commonly, bookies take a game OTB in response to a significant event that will likely alter the game's outcome. Responsibilities for retail planner. Automate your OTB plan using Retalon's open to buy software. Retail shrinkage occurs when a company loses inventory from causes other than sales. Hoteliers use it when looking ahead to see how many rooms are booked at which rates for a given day. Moreover, merchandise planning is about striving to. The retailer has to provide products which are expected to be demanded by his consumers. planned purchase= planned sales +planned reduction + planned EOM- BOM. An open-to-buy plan determines how much of each class of merchandise you or your buyers can purchase. EssilorLuxottica. This is a complete guide to the OTB (Open-to-Buy) concept in retail. Explore More Topics. ); the management of an OTB for the selection of a complete merchandising offer and the buying of the selected brands (managing the SKUs. The purpose of this batch module is to accept new and updated open to buy (OTB) budget data from an external planning system. Please know that all definitions are listed in alphabetical order. 12. sales figures. estimated sales projections. An OTB system looks at your current inventory plus your planned sales, and compares that data with data from your actual sales. There has become increased importance on branding and consumers' increased expectations of products and services. . It begins with the planning process, is future oriented, provides guidance on how much to buy, and provides benchmarks for evaluating progress and adjusting plans. Arrow. Moreover, merchandise planning is about. Oracle Retail Merchandising Batch Schedule. Barrons Dictionary - Definition for: OTB. Typically this software is for Windows or Mac. L. Northern Ontario Energy Credit (NOEC) – This credit is a tax-free payment that helps Northern Ontarians pay for high home energy costs. Since 1989, P. The Open to Buy process is used to calculate how much inventory the business should buy. When customers walk into the store, they don't consciously think about the sensory experience. P Inventory − Sales − Markdowns − E. So if an HDD enclosure has OTB button, but the software is not installed (e. Dictionary of Business Terms: OTB. The better you project your retail sales, the better you will manage inventory and make sure that you are not overstock. implementing an open-to-buy plan gives you greater control over. , or the selling of these products 2…. Visual merchandisers also analyze all of the behind-the-scenes data that proves what is effective and. Press Tab to Move to Skip to Content Link. Product Overview;Learn the definition of 'OTB'. Definition at line 270 of file otbImageMetadata. Deals processing can change the cost on purchase orders. Browse the use examples 'OTB' in the great English corpus. definition. to OTB, ASP, SKU efficiency; OTB definition for the market, by leasing with the RTL Planning; Central stock distribution form central BULK to different Regions according to the sales performance Strong collaboration with Visual Merchandising as to guarantee a proper display in store by ensuring merchandising delivery from production Experienced Sales Manager in the Luxury fashion industry with a well-established relations with top retailers as well as track record of increasing revenue in new and existing global markets through personal and professional initiative. A retailer purchases goods or products in large quantities from manufacturers directly or through a. In a general sense, merchandising refers to the retail sale of goods. Learn more. April 6, 2023. The guide is designed to inform you about the ‘backend’ of RMS: data inputs, processes, and outputs. h. how many practices are there in oceg capability modelAccounts Payable OTB. Whether a supermarket stocks mangos from Brazil, or beef from Japan, it will be the buyers who made the decision. Here are examples of responsibilities from real merchandise buyer resumes: Prepare the merchandise assortment plan for the company, manage the OTB and purchase the merchandise. Most good point-of-sale (POS) systems have OTB modules which makes the record keeping side of OTB much easier to manage. pc), Open To Buy (OTB) must also be updated to ensure that budgets reflect reality. Array processing is used. Berikut beberapa implementasi dari Optical terminal box (OTB) atau Fiber Terminal BOX (FTB): Digunakan di sistem jaringan telepon, sistem transmisi data, serial televisi kabel CATV dan juga kabel dalam ruangan. I- Le bon produit. The Oracle Retail Merchandising System (RMS), or Merchandising, is used to execute core merchandising activities, including product management, inventory replenishment, purchasing, vendor management, and financial tracking. To compensate for the additional time on studying, you can cut back a bit on the tactics training. Seven-Step Procedure for Calculating the Six-Month Merchandise Plan/Budget. This includes producing and selling merchandise such as toys, clothing, and collectibles based on a movie, TV show, book, or video game. OTB is a purchasing plan based off your current inventory levels, projected sales,. 1 Over Target Baseline (O TB): An OTB is an overrun to the CBB which is formally incorporated into the PMB for management purposes. abbreviation for off-track betting on races. Set up appropriate system parameters, profiles, safety stocks, display minimums, , to achieve store/item in stock goals and objectives. OPEN TO BUY DEFINITION. Senior Merchandise Planner with over 11 years retail planning experience across FMCG, Beauty, Branded and Non Branded Fashion, Home, Accessories and Private Label. Fashion merchandising is the process of presenting a clothing item or accessory to a customer at the right time and at the ideal price. Sell-through pricing (STR) is an significant measurement of monthly revenues contrary a given target. rajnish kumar • 6. 12. abbreviation for off-track betting on races. pc), Open To Buy (OTB) must also be updated to ensure that budgets reflect reality. Components of merchandising planning. What is Merchandising • Merchandising consists of the activities involved in acquiring particular goods and services and making them available at the places, times, prices and quantities that enable a retailer to reach its goals. OTB planning is an inventory management practice used by all types of businesses, though it’s especially useful for retailers selling large numbers of SKUs—like fashion and apparel brands. The Merchandising definition describes the process of determining the best strategy for attracting customers to a physical or digital store’s merchandise. Beginning Inventory (in $ or Sku Count) + Purchases – Endoing Inventory = Goods Sold (in $ or Sku. My goals are to develop business, brand. rajnish kumar • 1. Don’t worry, it’s not a violent word… it has nothing to do with “blood”. Profit = (40 x 200) – 4000. This includes your store layout, the products you choose to sell, how you arrange them, and even your pricing strategy. OTB. Merchandising Systems (AM 371) 6 Documents. see open-to-buy. Open to buy definition: a financial budget for retail merchandise planners. Definition. Omnichannel assortment definition for newness and carry over with Regions, sales planning, OTB definition and in season re-forcast. An effective OTB prevents loss of sales due to unavailability of required stock. ‘OTB’ stands for on the books. Read More » Related Courses. Definition: Weekly Sales Stock Intake The WSSI is the most commonly used fashion merchandising control system. Bottom up planning - individual. This background job is composed of two-step processing. By considering these factors, retailers can calculate how much inventory they need to purchase and when to purchase it. While an off-price retailer like TJ Maxx or Ross will have only 1-2 of each item in store, making it have a wide range of breath at the. Learn a new word now! Get a Random WordWe call it customer-led category management (CLCM). Career progression in Finance and Control tied to Merchandising, Business Development, and Demand Planning roles, leading to setting up best practices and managing cross-functional. Bet Horse Racing. An OTB is a project management tool that may be implemented when the cost overrun to the CBB or PBB1 is formally incorporated into the PMB for management purposes. P Inventory − Sales − Markdowns − E. Fortune At The Bottom Of The Pyramid retail rajnish kumar itc. A creative merchandiser can typically develop unique product displays that succeed in driving sales to a product. What is the definition of the term "OTB"? In sports betting, OTB is short for "off the board". Basically, an open-to-buy budget tells retailers how much they can spend on inventory at some. Thread assignment program will filter eligible records from open-to-buy (OTB) table based on calculated End-of-Week purge date as derived from the current date which is at least one half old. Visual merchandising is a broad concept. MMU$ = (Original Retail - Reductions *) - COGS * Reductions = Markdowns + Employee Discounts + Customer Discounts + Stock. In other words an over target baseline is an agreement. People get attracted by the display they see outside and enter the store to look further. To buy and sell (goods). What does OTB stand for in Business? Get the top OTB abbreviation related to Business. It tells you how much you can spend on new orders. merchandising women's shoes. Retail merchandise is the backbone of any retail business and contributes to retail productivity – a key performance indicator of success. Retail Management Workshop 29. Retailers are part of an integrated system called the supply chain. An effective merchandise plan needs a solid Open-to-Buy (OTB) system – in essence a formula to manage anticipated inventory flows and levels. It not only concerned with the way goods are. While it should be used by nearly all retailers, it is especially important for multi-location or multi-channel retailers to ensure productive inventory across all locations and channels. It shows how much money is available to. The phrase “off the board” comes from the fact that if you are looking at a board with sports bets on it, the. OTB stands for Open-to-Buy. This is a complete guide to the OTB (Open-to-Buy) concept in retail. P Inventory Plan = Open-To-Buy. If. The principle concept of merchandise planning consists of four equally crucial steps: Post-season analysis: Past Performance Reporting. . This could refer to. February 10, 2023. ). gross margin divided by average inventory at cost; alternatively, it is the gross margin percent multiplied by net sales. Learn more. 1. AMITY SCHOOL OF FASHION TECHNOLOGY AMITY UNIVERSITY Project Report On “Retail Merchandising Strategy for Fashion Merchandise” SUBMITTED TO: SUBMITTED BY: SHIKHA CHANTIYA VISHWA VARUN A7820413001 MA-FRM, 2nd SEM Amity School of Fashion Technology AMITY UNIVERSITY, UTTAR PRADESH. Deals processing can change the cost on purchase orders. When expanded it provides a list of search options that will switch the search inputs to match the current selection. Typologie : les 3 types du merchandising. "I have a subscription to the retail dogma course, and have learnt lot in it. There’s a method you can use to make smarter financial. OTB functionality operates on the retail (4-5-4) calendar. Milano, Lombardia, Italia. Components of merchandising planning. Open-to-buy (OTB) is an inventory management system that works with your retail business. Definition of OTB. Under the direction of Matthieu Blazy creativity lies at the heart of all that we do. P) inventory of. ordering stock ahead of time to prevent in-store shortages. merchandising definition: 1. You can also calculate your OTB at cost. Retail merchandising is an art and science. No Membership or Per-Wager Fees. Quite simply, it describes the difference between what a retailer pays for an item and what they sell it for, originally. ” The purpose of this container is to easily identify items that. If you get bump-and-run (Cover 1), it is a speed move. The political candidates are being merchandised to the public. "Take a stand for what you believe in. • Guide all the activities related to the seasonal campaign: OTB definition, master order selection, coordination of regional buyer, order review and approval with the CEO • Guide in season merchandise management: coordination with Visual Merchandising, Marketing, CRM, Clienteling, Retail Training and Distribution Meno dettagliTotal = $56,000. OTB, or open-to-buy, is a merchandise planning formula that allows retailers to define a specific budget for future inventory orders over a set time frame. Calculate your OTB. : to present (someone) to the public like a product being offered for sale. Definition: Walmart Marketplace Seller Appeals. O. how to clean a blender brainlyOver Target Baseline (OTB) Definition. It typically means "Off The Board" and "Off-Track Betting. Also check out the Dictionary of Personal Finance Terms and the Business Terms Dictionary. The goal is to create a consistent and seamless experience, no. It describes an action. Fungsi OTB. Merchandise Planning/OpentoBuy (OTB)OverviewThe Merchandise Planning/Open-to-Buy system provides management with a tool to measure and control. WHO WE ARE; DEPARTMENTS; JOB OPPORTUNITIES; SUSCRIBE; EN . This includes producing and selling merchandise such as toys, clothing, and collectibles based on a movie, TV show, book, or video game. Giving away demos or sample products. The OTB is usually paid out on the 10th of each month starting from July of the previous year. Join in any discussion here in this forum with your definition of ITB/OTB as a pretext and you will not make much sense or contribute much but ambiguity in that thread, guaranteed. The OTB meaning is "Oef To Bed". Merchandise planning is a method of selecting, managing, purchasing, displaying, and pricing the products in a manner that brings in maximum returns on investment, value addition to the brand name by satisfying the consumer needs while avoiding the creation of excess inventory. rajnish kumar • 345. - Responsible for Product development: reseach and development fabrics and trims, make sure that products meets design specs and DNA of brands. Skip to document. Term. OTB helps maintain the purchases within planned budgets. An open-to-buy plan allows retail business owners to anticipate sales trends and avoid surplus or stock shortages. An efficient OTB plan has the following elements. What does pop stand for retail? Key Takeaways The point of purchase, sometimes known as the POP, is the location where marketers and merchants arrange promotional activities related to. He runs 6-8 yards over the ball and sits down, giving the quarterback his eyes. OTB records are maintained at the subclass/week level. Retail merchandising covers everything from how you visually arrange your merchandise to the traffic patterns in your store, how you display items to promote add-on sales, to signage, and for apparel retailers - the power of the fitting room. You will learn about: OTB Definition. Check out this ultimate guide for a visual merchandising definition, merchandiser job description, and tips and techniques for your visual merchandising strategy. OTB. RMS supports three types of OTB budgets – those associated with Non-Basic (N/B), Buyer Replenished Basic (BRB) and Auto-Replenished Basic (ARB) orders, as defined by the Order type on RMS purchase orders. Failing to compute the open to buy budget may be disadvantaged on the business, due to stock specific that will soon arise from improper planning. National average salary: $29,931 per year Primary duties: A merchandise processor is responsible for directly assisting potential customers with locating and retrieving products of interest. It will have a threading assignment and a business logic processing.